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Product Launch Marketing Flow

Marketing Official v1.1.26

Go-to-market marketing plans for product launches — messaging, channels, timeline, and measurement

by skrptiq

campaign-management go-to-market launch-planning marketing-strategy product-launch
workflow Updated 18 July 2026 15 nodes 2 downloads

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What's included 15 nodes
1 workflow 5 skills 5 prompts 1 source 1 document 2 assets
workflow (1)

Product Launch Marketing Flow

Go-to-market marketing plans for product launches — messaging, channels, timeline, and measurement

skills (5)

Channel Strategy

Evaluates and recommends marketing channel allocation for a product launch based on audience, budget, and goals

Launch Measurement

Defines launch success metrics, tracking frameworks, and post-launch performance analysis methodology

Launch Messaging Development

Develops the strategic messaging foundation for a product launch — positioning, value propositions, and messaging hierarchy

Launch Plan Development

Assembling a complete, executable go-to-market launch plan with phases, channels, timeline, budget, and resource allocation

Press Release Writing

Writing a publication-ready product launch press release in standard PR format, grounded in the approved positioning

prompts (5)

Launch Email Sequence Builder

Designs a multi-touch email sequence for product launch covering teaser, announcement, and nurture phases

Launch Plan Generator

Generates a detailed launch marketing plan with phases, channels, timeline, and resource allocation

Positioning Statement Writer

Crafts a positioning statement and messaging hierarchy for a product launch

Post-Launch Analysis Prompt

Analyses launch performance against goals and recommends adjustments for ongoing marketing

Press Release Writer

Writes a product launch press release following standard PR format and best practices

source (1)

Product Launch Framework

Reference framework for structured product launch planning and execution

document (1)

Launch Planning Playbook

Step-by-step guide to planning and executing a product launch marketing campaign

assets (2)

Launch Plan Template

Structured template for detailed product launch marketing plans

Launch Timeline Template

Visual timeline template for product launch planning with relative date notation

Requirements 1 service, 4 data types
Services
  • LLM Service
Data Handling
  • pii
  • product information
  • market data
  • customer segments
Security Passed
All checks passed v1.1.26 · scanner v3.3.0

Detected

  • Services: llm-service
  • Permissions:
  • Data Handling: pii
Version history 17 releases
v1.1.26 latest 18 July 2026

GH#863 Wave 1 (#858-A1 class) — fix the intent/output mismatch (K-045): the bundle shipped `launch-plan-generator` (the launch plan) and `press-release-writer` (the press release) — both headline deliverables — plus docs telling you to run them, but the `execution:` block never invoked either, so those deliverables were never produced. Wired both as execution steps in dependency order behind new backing skills (**Press Release Writing**, **Launch Plan Development**) so they are `from_step`-addressable, and rewired every cross-step input from positional/title refs (`{{steps.<Title>.output}}`, `{{steps.previous.output}}`) to explicit `from_step` bindings via named `context_params` (`{{step.context.*}}`): the press release binds its positioning ← Launch Messaging Development; the launch plan binds positioning ← Launch Messaging Development and channel_strategy ← Channel Strategy. The launch plan is the primary deliverable and now runs as the last content step before polish. Completed the tail: repinned `polish-language` 1.0.1→1.0.6 (the version exposing the bindable `source` slot) and bound `language-polish`'s `source` ← the Launch Plan Development plan, so the `output_step` polishes the actual launch plan rather than its positional previous. No new required workflow inputs.

v1.1.25 3 July 2026

GH#745 — declare per-step `output: {name, type}` on every execution step (messaging/text, channel_strategy/text, measurement_plan/text, audience_segments/list, image_brief/text, consistency_verdict/decision, polished_plan/text). Lights up the #744 rich flow-map. Content-only; no bindings or logic changes.

v1.1.24 7 June 2026

GH#645 Row 3b — migrate to K-037 dep-referenced schema. Strip 10 inline shared-content files and declare 10 hub-shared deps (UUID id + slug name + version + checksum from `gen-dep-checksums.mjs`). Closes pre-Step-3 inline-vendoring for this bundle.

v1.1.23 22 May 2026

Wave 2: re-signed with canonical engine signing pipeline.

v1.1.20 19 May 2026

Signature fix — RELEASE_NOTES.md now included in integrity checksum.

v1.1.19 19 May 2026

Initial catalogue release with full structural and content-quality validation. All scanner checks pass.

v1.1.18 18 May 2026

Release notes unavailable for this version.

v1.1.17 14 May 2026

Release notes unavailable for this version.

v1.1.16 13 May 2026

Release notes unavailable for this version.

v1.1.15 11 May 2026

Release notes unavailable for this version.

v1.1.14 27 April 2026

Release notes unavailable for this version.

v1.1.13 25 April 2026

Release notes unavailable for this version.

v1.1.12 18 April 2026

Release notes unavailable for this version.

v1.1.11 16 April 2026

Release notes unavailable for this version.

v1.1.10 14 April 2026

Release notes unavailable for this version.

v1.1.9 13 April 2026

Release notes unavailable for this version.

v1.0.0 29 March 2026

Release notes unavailable for this version.

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